Sustainability

At Puori, we aim to create products that are as healthy for our planet as for our people.

Quality is what we do -and we aim to do it sustainably. Our ability to create natural, high-quality products relies upon the earth’s ability to produce them.

Sustainability

At Puori, we aim to create products that are as healthy for our planet as for our people.

Quality is what we do -and we aim to do it sustainably. Our ability to create natural, high-quality products relies upon the earth’s ability to produce them

Puori’s two pillars

TRANSPARENCY

LIVE IT

Ever since the start of Puori the ambition has been to be the most transparent, honest and quality-conscious supplement brand. It’s a part of our DNA and heritage and anchored in all we do.


SUSTAINABILITY

IMPROVE IT

Puori aspire to be a more sustainable brand. Hence, we are in the process of executing a long journey towards being a more environmental responsible brand taking all relevant parameters into consideration.

"We want to reduce our environmental footprint and have set out on a journey to minimize our use of the earth’s scarce resources"

It is about reaching
the right balance

Naturalness, efficacy, purity and overall quality is of outmost importance.
Primary packaging is key in order to protect the product and ensure shelf-life.
throughout the entire  lifecycle of the product.

We never compromise
on quality!

GMP* manufacturing is the first step in ensuring that our products are produced under the best conditions –with processes and quality that matches those of the brand and under working conditions that are approved.

Clean Label

We want consumers to know exactly what they get when they use Puori products –both the stuff you don’t have to write on the label and don’t want in a product and whether you actually get the amount of active ingredients the label states.

Transparency

Via an independent lab all Puori product batches are tested and certified for purity and efficacy and results are published on Clean Label Projects website.


Sustainable goals
for 2021

Our labels are made out of recyclable waste material

Our bottles can be recycled

Our bottles are made from recycled PET (RPET)

100%

of all

100%

of all

100%

of all

of our labels are made out of recyclable waste material

of our bottles can be recycled

of our bottles are made from recycled PET (RPET)


The journey set out
on-a-shoestring

  • Puori has started introducing new bottles made from recycled plastic – RPET – these are produced from 100% recycled PET. V and B12 in the new vegan range are the first ones available.

  • The new bottles will also be recyclable due to a new label made from a 100% wood-based solution from pulp process residue.

  • Lids are already recyclable, and we are looking for a suitable solution based on recycled material for the lids in future.

  • We are making our bottles 10-33% smaller, depending on the product, to significantly reduce our plastic consumption and transport volume.
  • It will be a phase-in phase-out implementation from September 2020 and onwards where we only purchase bottles in 100% recycled material. Work is also being carried out to update all cartons to be made from recycled carton.

The new bottles should be thrown in a waste disposal for recyclable plastic.

Look out for the

on the bottle.